"Las Vegas couldn't have reached this milestone without the continued investments of our resort partners, and the more than 40 million people who came to experience all the destination has to offer," said Rossi Ralenkotter, president/CEO of the Las Vegas Convention and Visitors Authority (LVCVA). "Ongoing developments in the destination, including new, renovated and rebranded resort properties, exciting new attractions, world-class entertainment, incredible culinary offerings and more are what keep first-time visitors and loyalists returning to Las Vegas time and time again."
To celebrate the 40 million visitor milestone the destination created a series of 'Only in Vegas' experiences and surprised unsuspecting visitors with Las Vegas entertainers, including Penn and Teller, Carrot Top and Claire Sinclair, presenting the one-of-a-kind experiences. The giveaway items included: incredible suite upgrades at Hard Rock Hotel & Casino and Palms Las Vegas, dinner for four at CRUSH eat, drink, love at MGM Grand Hotel & Casino, thrill-seeking SkyJump experiences at Stratosphere Casino, Hotel & Tower, VIP beauty makeovers at Michael Boychuck's COLOR Salon at Caesars Palace and much more.
*40 million people with two weeks remaining of the calendar year. Current pacing suggests the destination could approach nearly 41 million visitors by the end of the year. The previous record was set in 2012 with more than 39,727,000 tourists.